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Rafael Urbina Quintero | Univision Communications - General Manager and Executive Vice President of AVOD Streaming
Rafael Urbina-Quintero is the General Manager and Executive Vice President of AVOD Streaming at Univision Communications as well as CEO of VIX, the leading independent digital media company for the US Hispanic and Latin American markets delivering content to hundreds of millions and generating billions of content views across multiple platforms including VIX.com, social, mobile and OTT. In January of 2021, Rafael led the acquisition of VIX including its ad-supported streaming service to Univision, the largest Spanish-language content company in the U.S.
A 25+ year career in media began at Multicanal-TPS where Rafael spearheaded the introduction of multiple pay-TV channels in Spain and Portugal. In 1999, Rafael started in digital media launching Planeta Networks, a pioneer in digital video. As Chairman and CEO, Rafael successfully oversaw a series of acquisitions and negotiated multiple rounds of funding for Batanga Media, making it one of the largest independent digital media and content company for the U.S. Hispanic market, Latin America, and Brazil. In 2017, Rafael led the strategic corporate and consumer rebrand of Batanga Media to VIX and closed a strategic investment with Discovery Communications. Most recently in 2019, Rafael forged VIX’s entry into the OTT market by securing the acquisition of Pongalo, a Spanish-language streaming service, giving VIX control of one of the largest IP libraries of Latino-focused films and TV shows in the world.
Rafael is a University of Miami School of Business MBA graduate and lives in Miami with his wife and children.